Return Driven Strategy Case Studies Written By CEOs
Read what CEOs have to say about the value of using the Return Driven Strategy framework to drive profitable growth and sustainable performance.
This case is written by Jim Folkes, former Vice President of Strategy and Business Development at Laidlaw Education services. Jim used Return Driven Strategy to lead his highly successful transformation efforts there beginning in 2003.
This case is written by E. Terry Groff, President of Reading Bakery Systems. Terry took over his father’s small business in 1974. Terry was introduced to Return Driven Strategy by his step son Ryan Knoll, at the time, a lawyer and MBA candidate at DePaul University. Terry used RDS to transform the way Reading Bakery Systems looks at customers, suppliers and other strategic initiatives to dramatically increase bottom line performance.
This case study is written by John J. Mulherin, CEO of Ziegler Companies, Inc a small investment services boutique. John used Return Driven Strategy to develop and communicate the company strategy in a more effective way. Ziegler experienced major performance improvements by redefining their customer markets and segmenting more appropriately. This case was featured in Strategic Finance magazine.
Mark L. Frigo, PhD, CPA, CMA
Director, The Center for Strategy, Execution, and Valuation
Director, The Strategic Risk Management Lab